Broke into Google’s Website Maintenance Top 10. (Psst: you can, too.)
Just checked this morning and, finally, FastWebUpdates.com has broken into Google’s top 10 results for “website maintenance”. PHEW!
This has been a long journey. I started the special website in mid-2004. Back then, my only choice was to spend about $1k a month on advertising.
It just goes to show that the formula for better search engine rankings works. It’s pretty simple:
- Be patient.
- Add quality content. Regularly. That people read.
- Format that content in a way that Google et al can understand it.
- Repeat.
That’s it!
For most industries, it won’t take that long. Website maintenance takes longer because we have hundreds of companies around the world trying to do exactly the same thing: break into Google’s top 10.
Some mistakes we made:
- subdomains that pointed to the same content as our main domain.
- non-user-driven content. our content was originally designed more for people like us than for our readers, people like you.
- pages that were, essentially, duplicates on the same domain.
…and a whole lot more. The thing is this: you have to do things above board, no tricks, and then just stick with it.
One final thing: this may be a fleeting victory. We may drop off the list at any time. So our only choice is to keep adding good content.